Pharma and medical device sales and marketing teams trust vablet.
Pharma and medical device sales are a challenging. While marketing teams want to leverage all kinds of media, to position sales in the best light to sell, that content must also be compliant, accurate, and accessible in any environment. Sales teams also need to stay proficient with product knowledge and marketing teams want insights into content usage in the field. vablet’s sales enablement platform solves all of these issues, delivering turnkey tools in one platform.
Used in 60+ Countries
Life science enterprises of all sizes use vablet to provide their pharma and medical device sales teams with easy access to the latest version of all company collateral, anywhere, on any device, whether they are on or offline, ensuring they have the right materials at the right time – especially when they are face-to-face with a prospect or customer.
Our clients have been able to use vablet to solve simple to very complex marketing, sales, and content-related issues within their organizations. They have greater security and control of collateral, they have also been able to gain insight into how their marketing budget has impacted sales, they have been able to increase visibility into activities in the field, and they have been able to generate more sales as a result.
How Can vablet Help You?
Pharma and medical device sales organizations face the problem of having members their sales teams working with the wrong version, outdated, and misplaced content, resulting in increased risk and less time actually spent selling. The more time sales reps spend hunting for the content they need, especially when a client or prospect needs the collateral, the less success they will have.
Surveys have shown that sales reps struggle to find, share, and forward content that enhances and engages their prospects in their effort to drive conversion – even up to 30% of their time! Even scarier, sales reps have been known to invent information and material that’s out of compliance, off message, off-brand, and may contain incorrect or even “illegal” erroneous claims. This simply can’t happen in life science.
When marketing works to enable sales teams with the right approved content to use, and accessible through the right channels, sales reps are able to easily provide it to customers at the most opportune time.
A key component of collateral usefulness is capturing data and metrics on the impact of content on sales results. KPIs gathered during the sales-customer lifecycle are critical to aligning sales and marketing. If there isn’t insight into who, how, and when content is being used, marketing could be creating content that’s not useful and reps will be frustrated or unproductive, which hinders your company from closing deals. The bottom line is it’s critical to have a complete full circle sales enablement solution. Are your marketing and sales teams aligned?
Ensure Easy Access
Open documents, videos, and presentations securely with or without Wi-Fi.
Leverage Interactive Content
Use video, rich media, calculators,
and other tools anywhere.
Gain Efficiency With Automation
Salesforce is updated automatically
with notes, orders, and more.
Find What You Need
Employ robust search features so reps
can locate content fast.
Engage With Training
Upskill your sales team with
on-demand learning resources.
Track Content Usage
Determine the performance of content
in the field with built-in analytics.
